What you should know about ratings
For the past week or so, there have been countless calls for people to stop watching Castle in light of Stana Katic’s “booting” from the series. The reason: it’ll hurt ratings. Here’s a bit of information for you all, there are about 20,000 Nielsen family members. Meaning, it’s like finding a needle in a hay stack. The chances of finding someone on social media who is in the ratings “pool” are slim and none. And even then, you’d have to find a significant number of them in order to truly have an impact on the ratings. The point of the story: telling people to stop watching is pointless and stupid. It won’t have an effect. The same goes with Twitter and asking people to stop using the #Castle hashtag… there’s a lot of science and methodology involved, so it to will have little to zero effect.
That being said, the fact that show hasn’t dropped because of the news is not a shocker. Why? Stana Katic is still on the show. So any drop in the ratings (if there is any), will happen about three to four episodes into a potential (and likely) season nine. But until that time, the show will likely stay the course with its meager 1.1 demo for the remainder of the season with an uptick quite possibly for the season (series—let’s be honest, whatever returns in the fall won’t be the show in its present form) finale.
Ratings for “Dead Again” and Live +7 ratings for “Heartbreaker”
Rob Hanning’s final episode for Castle grew slightly from the previous week to hit the season average of 1.1 for the key demo (ages 18 to 49) with 6.186 million viewers. Ratings for the nigh were up over the previous for most of programming on the big five networks. Hanning is moving to Hawaii Five-O next season. The April 4 showing of “Heartbreaker” grew to a 2.0 in the Live +7 ratings with 9.928 million viewers.